To celebrate summer dating with Bumble’s Travel Mode, we whisked jet-setters off to imaginary romantic getaways around the world. I developed the creative concept and led the art direction, supporting copywriters and designers to bring the campaign to life.

We became the first brand to take over the departure boards at Stansted Airport, filling them with Bumble’s dream holiday destinations. Playful OOH lines ran across the London Underground, catching the eyes of holidaymakers en route to the airport. The campaign continued online with equally hilarious social content, starring the one and only check-in desk queen, Jane Boulton.